Cristina

So You Want To Start A Clothing Label.

Picture this…. You have a fabulous idea for a clothing range. It should be simple enough to create, right? Well technically yes, you have the idea, you take it to a manufacturer and they just make it – simple enough. However, in reality, nothing could be further from the truth. I have spoken to quite […]

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Streamline Cashflow + Rock Your Product Sales

I have lost count how many times over the years, I’ve missed out on holiday promo opportunities for my business. Christmas suddenly sneaks up, Easter comes out of nowhere, Valentines day, Earth Day….the list goes on. Suddenly, there is a mad dash to get ‘something’ out, opportunities are missed and I vow that next year […]

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Product Creation 101

5 Tips To Take Your Idea From Concept To Creation 1. How do I know if my product is viable? Do you have the solution to a common problem? Your products IS actually the solution. 2. Think about who you would like to work with/who it’s going to help. What kind of person fuels and inspire […]

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Branding – How To Create A Brand Crush For Your Product Range

  Branding Definition The process involved in creating a unique name and image for a product in the consumers’ mind, mainly through advertising campaigns with a consistent theme. Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers. Business Dictionary The word Branding has been bandied around […]

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